Client D.S. & Durga
Category Campaign
Year 2017

Art Direction Wade Jeffree and Leta Sobierajski
Photography Wade Jeffree and Leta Sobierajski
Modeling Wade Jeffree and Leta Sobierajski

D.S. & Durga are a husband and wife duo and self-made perfumers who began by turning things they loved into scents. Each fragrance is fueled by an elaborate story that is enriched with David and Kavi's inspiration from folk songs, Russian novel characters, childhood memories in Delhi, and the crackle of electric lights. Their stories go far beyond what we can mention here, but their storytelling is equally as hypnotic as their unusual scents.  They're truly a two-person powerhouse who started from scratch, taught themselves as they went along, and did it their own way.
    Similarly, we (Wade and Leta) follow the same path with our work and strive to do everything ourselves, from design, to photography, to modeling, and more. D.S. & Durga found merit in that, and reached out to our studio to create their campaign imagery for their constantly evolving album of signature scents. Based on D.S. & Durga's elaborate stories and illustrative references for each scent, we created individual vignettes, or performances, that could embody the mood and story of each fragrance.

Services Art Direction, Prop styling, Photography